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The $AMZN (Amazon) company, which today is the world´s largest e-commerce platform. The company was founded back in 1994 by Jeff Bezos in a small garage. Jeff Bezos is today one of the richest men in the world and Amazon has had a completely incredible growth journey since its infancy.

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You need to invest in Amazon if you believe that they will still continue to be the world leader in the e-commerce big industry. There is a reason why there is a lot of debate that small businesses fear Amazon as they occupy a larger and larger market share as the day goes by. However, there are companies that work in the same field such as $MELI (MercadoLibre) and $BABA (Alibaba) . Will they be able to take market share in the future?

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Research form Mckinsey shows that 70% of consumers plan to continue, and even increase, e-commerce shopping even after social distancing is long gone. And not to forget their cloud computing growth. The company continues to benefit from cloud computing as well. They hold 33% of the public cloud computing market, and $MSFT (Microsoft) holds 18%. Public cloud market will grow to an estimated $ 362 billion in 2022, up from $ 258 billion in 2020. It’s likely that Amazon will continue to have significant growth when cloud spending expands.

A recent news that makes Amazon the winner they are is that Amazon has announced that it plans to expand its virtual health care program across the U.S. On March 17, Amazon announced that the name of the telehealth program is called Amazon Care. The meaning of the telehealth program is that the workers can connect with medical professionals via chat or video conference. This is very obvious as it is a huge theme with healthcare after Covid.

This news was the first major of its kind since Jeff Bezos, on Feb. 2, said he would hand off his role as chief executive in the third quarter of 2021. The new CEO will be Andy Jassy who has been in the company for many years. But don't worry, Bezos is not leaving Amazon. He will transition to the role of Executive Chairman and remain active.

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Amazon has been completely quiet since the end of 2020. It is only now in recent days that the company has begun to move up. As Amazon has the size they have, there are plenty of opportunities for them to grow larger in new areas in 2021. If you want to invest in Amazon most analysts agree that it’s not a stock to buy in order to make a quick profit. That make sense. It’s a long time play for long time gains. Right now, Amazon have a great price. I believe that it’s trading at a discount. And have been for a long time.

What price can Amazon have in one year? Median price target for Amazon stock $4,000 within the next 12 months. Some analysts’ target for the Amazon stock forecast is $5,200 and the lowest one is $3,420. So yes, Amazon is a buy.

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by www.etoro.com/people/madsgreenvalley
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